Skip to content

Advertising firm Adcolor appoints Droga5 as their primary creative agency.

The shop is offering its services gratis in collaboration with the charitable organization.

Agency Droga5 Appointed as Adcolor's Creative Agency
Agency Droga5 Appointed as Adcolor's Creative Agency

Advertising firm Adcolor appoints Droga5 as their primary creative agency.

In a recent development, Tiffany R. Warren, the former svp and chief diversity officer at Omnicom Group, has taken on a new role at Sony Music Group. The specifics of her new position at Sony Music Group, however, remain undisclosed.

Warren's departure from Omnicom Group was not mentioned as temporary, and the reasons behind her decision to leave were not revealed in the article. Her departure, nonetheless, leaves a significant void at Omnicom Group, but further details about its impact were not shared.

Meanwhile, Adcolor, a nonprofit organisation dedicated to championing diversity, equity, and inclusion in the creative industries, has announced a new partnership. Adcolor has selected Droga5, an advertising agency owned by Accenture, as its creative agency of record. Droga5 will work with Adcolor on a pro bono basis, aiming to help Adcolor capitalise on increased engagement and overall awareness due to virtual programming throughout the past year.

The founder of Adcolor, Tiffany R. Warren, remains involved with the organisation, and her departure from Omnicom Group is not expected to affect her role with Adcolor. Droga5 will drive the evolution of Adcolor's business model, but no further details were shared about the specifics of this evolution.

Adcolor has experienced a surge in engagement and overall awareness due to its virtual programming efforts, and Droga5 aims to build upon this momentum. The partnership between Adcolor and Droga5 is set to bring about exciting changes, as both organisations work together to promote diversity, equity, and inclusion in the creative industries.

As for Omnicom Group, the search for a new chief diversity officer is ongoing, but the specific name of the person appointed for this role in 2021 was not mentioned in the provided search results. The impact of Tiffany R. Warren's departure on Omnicom Group remains to be seen.

In conclusion, Tiffany R. Warren's move to Sony Music Group and Adcolor's partnership with Droga5 mark significant developments in the world of diversity, equity, and inclusion. As both organisations continue to grow and evolve, they are poised to make a lasting impact on the creative industries.

Read also:

Latest