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Apple, Google's eSIM-Only Phones Spark Concern Among Mobile Operators

Operators worry about Apple and Google's growing influence. eSIM-only phones could lead to exclusive deals and lost customer loyalty.

Here we can see a picture of a mobile screen. On top of the picture we can see WiFi symbol and...
Here we can see a picture of a mobile screen. On top of the picture we can see WiFi symbol and battery of 100%. On the bottom we can see logos.

Apple, Google's eSIM-Only Phones Spark Concern Among Mobile Operators

Apple and Google have sparked concern among mobile network operators with their shift to eSIM-only smartphones. The iPhone 17 series and Pixel 10 series, launched in the US and other countries, come without a traditional SIM card slot. This move has prompted two British mobile operators, Vodafone and Three UK, to approach their local competition authority.

The transition to eSIM-only devices allows large platform providers like Apple and Google to offer mobile plans directly on the device. This 'disintermediation' could lead to lost customer loyalty for operators, who fear exclusive deals between manufacturers and individual mobile operators. European mobile network operators are worried about this shift, with some arguing it could extend smartphone giants' dominance in the mobile market.

Apple has been gradually phasing out the SIM card slot. The iPhone Air was the first device to rely solely on eSIM worldwide. The extra space from removing the SIM card slot is used to accommodate a larger battery in the iPhone Air, which is available worldwide only with built-in eSIM.

The shift to eSIM-only smartphones is raising concerns among mobile network operators about potential market dominance and lost customer loyalty. As Apple and Google continue to phase out traditional SIM card slots, operators are seeking investigations to address these issues.

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