Artificial Intelligence advancements unveiled by ENCO with SpecAI upgrade
The IBC Show, a renowned event in the broadcasting industry, recently concluded in Amsterdam, and one of the highlights was the unveiling of three new features for ENCO's SpecAI advertising creation tool.
LeadGenie and InstaSpot are two additional related enhancements revealed by ENCO at the event. LeadGenie, a lead generation feature, allows users to email ad examples to current or prospective clients, making it easier to showcase the capabilities of SpecAI. On the other hand, InstaSpot is an AI production feature that generates scripts and chooses the best voice and music bed after a user submits a website URL.
The second new feature for SpecAI is called a voice shift. This innovative function allows a user to set a voiceover at a specific point in a spot for precise timing and effect, mimicking a traditional studio production experience. SpecAI processes the voiceover using a synthetic voice, integrating voice models that mimic the tone and pacing of real radio ads.
Moreover, SpecAI now offers a new voice and music interface. This interface allows for filtering by category, tags, and keywords, making it easier for users to narrow down and find the desired voice or music bed.
The third feature, the speech-to-speech function, allows a SpecAI user to record a voiceover with the desired pacing and tone. This function was developed in partnership with Benztown and Compass Media Networks and is currently in use at approximately 1,100 radio stations.
While the search results do not provide information about the founders or main responsible persons behind ENCO, the maker of the SpecAI advertising creation tool, it is clear that these new enhancements are set to revolutionise the radio advertising industry. The IBC Show was just the beginning, and we can expect to see more exciting developments from ENCO in the future.
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