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Baubles and Soles: Customizable Toddler Shoes Gain Traction

Say goodbye to outgrown shoes. Baubles and Soles offers customizable toddler shoes that grow with your child and let them express their creativity.

In this picture we can see different type of shoes which are kept on the cotton box. At the top...
In this picture we can see different type of shoes which are kept on the cotton box. At the top left corner there is a wall.

Baubles and Soles: Customizable Toddler Shoes Gain Traction

Baubles and Soles, a distinctive children's footwear brand, has gained traction for its customizable toddler shoes. Founded by Lisa and Duc Nguyen, the company aims to simplify shoe shopping for parents with its interchangeable 'baubles'. The Nguyen couple launched Baubles and Soles after struggling to find suitable shoes for their own children. Their solution? Shoes that grow with children and can be customized with a variety of baubles. The shoes come in sizes 5 to 10 and six colors, with a wide range of baubles for endless styling options. The shoes are praised for their comfort and durability, made from a patented plastic blend called Microplast. They are also machine-washable and slip-resistant, ensuring easy care and safety. Parents appreciate the customization, as it allows children to express their creativity while providing a practical solution to rapid growth. Lisa and Duc initially sought a $100,000 investment for 15% ownership on Shark Tank. Impressed by their product, Shark Daymond John offered $100,000 for 25% ownership, a deal the couple accepted. The company's motto, 'One pair, many ways to wear', reflects this versatility. Baubles and Soles continues to thrive, selling products through their website and Amazon. Despite minor complaints about the bauble lock, the shoes are well-received for their customization, comfort, and durability. With Daymond John's investment, the company is poised for further growth, making shoe shopping a breeze for parents.

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