Caller Identification Service Truecaller Collaborates with Khyaal to Safeguard Elderly Population from Fraudulent Activities
Truecaller and Khyaal Partner to Protect Senior Citizens from Digital Scams
Truecaller, the global leader in caller identification and spam protection, has partnered with Khyaal, India's number one app for senior citizens, to create a safer and more trusted communication environment for the elderly population.
The partnership combines Truecaller's advanced technology with Khyaal's community-focused approach, empowering seniors with both tools and knowledge to fight scams. Rishit Jhunjhunwala, Global CEO of Truecaller, stated that this collaboration is a meaningful step towards equipping seniors with the necessary knowledge and tools to navigate the digital landscape safely.
Key details of the partnership include an exclusive 50% discount on Truecaller Premium membership for all Khyaal members. The Premium version offers enhanced spam blocking and advanced safety features beyond the free app, providing stronger protection against fraudulent and unwanted calls.
Educational content co-developed by Truecaller and Khyaal will focus on scam awareness tailored for seniors. This includes "New Scam Highlights" sessions that decode emerging fraud tactics, interactive "Spot the Scam" workshops and contests, essential guidelines for safely handling calls from unknown numbers, and powerful testimonials from Khyaal seniors sharing their experiences of successfully avoiding scam attempts.
These educational initiatives will be delivered through a mix of digital formats on the Khyaal app and on-ground activities, expanding reach and accessibility. The partnership also extends to Khyaal’s "50Above50" event, featuring interactive awareness sessions and dedicated safety booths providing practical, hands-on education and insights on digital safety for senior citizens.
Hemanshu Jain, Founder & CEO of Khyaal, expressed concern about seniors losing savings to digital scams. He believes that this partnership takes their commitment to protecting senior citizens further, aiming to deliver protection with empowerment.
Established in 2020, Khyaal's primary mission is to simplify retirement and enrich the lives of senior citizens. The Khyaal app offers features such as live workshops, safe payments, on-demand assistance, gold investment, and travel packages. With over 3 million seniors using it, Khyaal has been instrumental in bridging the digital divide for the elderly population in India.
Truecaller, headquartered in Stockholm and publicly listed on Nasdaq Stockholm in October 2021, has over 450 million active users globally. The company has identified and blocked over 56 billion unwanted calls in 2024 alone. With this partnership, Truecaller's fraud prevention technology will be integrated with Khyaal's platform, providing an additional layer of protection for senior citizens.
This technology-driven partnership aims to create a robust and secure shield for trusted, reliable communication, ensuring that seniors can enjoy the benefits of digital technology without fear of scams.
- Through the partnership between Truecaller and Khyaal, senior citizens can now have access to enhanced cybersecurity measures, providing protection against digital scams and fraudulent calls.
- The collaboration between these two companies, driven by technology, will deliver educational content about scam awareness and safe communication practices, empowering seniors to navigate the digital landscape with confidence.
- In addition to the 50% discount on Truecaller Premium membership, this partnership has plans to engage in general-news discussions on the Khyaal app and crime-and-justice platforms, fostering a safer and more informed community for senior citizens.
