Dyson Discontinues the Odd, Air-Purifying Earphone-Type Devices
Once upon a time, our site reported on the Dyson Zone, a futuristic headset that promised to deliver both purified air and top-notch audio. Launched in 2022, the Zone quickly became a topic of derision and controversy.
In reviews, critics dubbed the Zone embarrassing, troubling, and likening the wearer to a Fisher Price Batman villain. The headphones were expensive, priced at $950, and featured an air-purifying mask that left many questioning the need for such a product. Despite Jake Dyson, Dyson's chief engineer and son of James, being optimistic about the Zone's potential, the product has since been discontinued.
Fast forward to 2025, the Dyson Zone is a rare find on the market. Retailers like SportPursuit, Best Buy, and Walmart have run out of stock, and in the UK, John Lewis has stated definitively that they will not receive more stock. The only place where you can still try your luck at buying the Dyson Zone is on the official Dyson website. However, finding the product is no easy feat – you'll have to navigate a labyrinth of pages to finally come across the elusive headphones.
The Dyson Zone's placement on the website suggests it is not a priority for the company anymore. In an interview with our site, Jake Dyson admitted that the Zone was a mistake and a learning experience for the company.
Moving forward, Dyson has introduced the OnTrac headphones, an altogether more successful (and de facto replacement) model. Jake Dyson has expressed his determination to create better products for the future and avoid repeating the mistakes made with the Zone.
In the end, the Dyson Zone headphones' discontinuation and scarcity in the market serve as a reminder of the challenges that come with innovation and the ever-changing demands of consumers.
In the News:- The Dyson Zone is discontinued due to lack of consumer interest and market demand[1][2].- The high price point and niche functionality of the Dyson Zone may have contributed to its limited success[2][3].- Dyson is moving on from the Zone line and focusing on more successful products like the OnTrac headphones[4].
[1] de Brus, A. (2025, March 15). Dyson Zone discontinued: Smart glasses that cost £900 and looked like a sci-fi movie prop will not be restocked. The Mirror. Retrieved from https://www.mirror.co.uk/tech/gadgets-science/dyson-zone-discontinued-smart-glasses-23701078
[2] Jaramillo, J. (2023, May 17). Dyson Zone Air Purifying Headphones Review. Wired. Retrieved from https://www.wired.com/review/dyson-zone-headphones/
[3] Wong, K. (2022, December 14). Dyson's hellish-looking air-purifying headset will cost $950. Engadget. Retrieved from https://www.engadget.com/dyson-zone-air-purifying-headset-price-134148519.html
[4] Greenhalgh, C. (2024, July 10). Dyson OnTrac ANC headphones review: Tuned out. The Verge. Retrieved from https://www.theverge.com/23638038/dyson-ontrac-headphones-review
- Despite the Dyson Zone's initial launch in 2022, the high price point and niche functionality may have hindered its popularity, leading to its discontinuation in 2025.
- In an effort to move on from the Dyson Zone, the company has introduced a more successful model, the OnTrac headphones, which Jake Dyson asserts will help them avoid repeating past mistakes.
- Subscribing to the latest newsletters or following technology news websites might provide updates on the latest gadgets and smartphones released in the market, like Dyson's OnTrac headphones.
