Google capitalizes on Apple's AI Siri delays to boost the unveiling of Pixel 10
Google Unveils the Pixel 10 Lineup: Four New Devices, Including a Foldable Model
Google has announced the launch of its latest Pixel series, the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and the Pixel 10 Pro Fold. The official unveiling event is scheduled for August 20, 2025, with pre-orders expected immediately and releases starting around early September for most models. The Pixel 10 Pro Fold might see a release slightly later, possibly in October 2025.
Expected Features and Designs
The Pixel 10 series will largely retain the design language introduced with the Pixel 9 series, featuring flat sides, flat displays, and a distinctive visor-like camera bar. The Pixel 10 Pro is expected to look almost identical to its predecessor, with the Pixel 10 getting some minor tweaks, mainly to the camera module.
For the first time, Google will offer not only the Pixel 10 and Pixel 10 Pro but also a Pixel 10 Pro XL and a foldable model called the Pixel 10 Pro Fold, marking a significant expansion of the Pixel family.
Camera Setup Changes
The Pixel 10 will feature a triple-camera setup, consisting of a 48MP main sensor, a 12MP ultra-wide lens, and a 10.8MP telephoto lens. The Pixel 10 Pro and 10 Pro XL will reportedly use the same camera sensors as the Pixel 9 Pro, including a 50 MP Samsung GNV main sensor, 48 MP Sony IMX858 sensors for ultrawide and telephoto, and a 48 MP Sony IMX858 front camera with autofocus. However, a software-assisted video stabilization system is expected to be introduced to emulate gimbal-like smoothness in videos.
The Pixel 10 Pro Fold is anticipated to feature upgraded cameras and AI-powered photography features, possibly on par with or exceeding the Pixel 10 Pro.
Release Dates and Pricing
- The official unveiling event for the entire Pixel 10 lineup is scheduled for August 20, 2025.
- Likely release and shipping date for Pixel 10 and Pixel 10 Pro models is early September 2025.
- The Pixel 10 Pro Fold, with some delays for certain models possible, is expected to be released in October 2025.
- Expected to stay consistent with Pixel 9 series pricing, around £799 for the Pixel 10 and £999 for the Pixel 10 Pro, with added value from bundled subscriptions to Google AI Pro, Fitbit Premium, and YouTube Premium.
In addition, the Pixel 10 Pro Fold is expected to have a cover screen of 6.4 inches, smaller bezels, and a larger 5,015mAh battery. Users will get new colours such as Indigo, Frost, and Limoncello instead of the Peony, Wintergreen, and Porcelain shades from the Pixel 9 series. Charging speeds for the Pixel 10 Pro Fold will see a slight upgrade, with support for 23W wired charging and 15W wireless charging through Qi2.
The tagline for the Pixel 10 launch is "Ask more of your phone." The design of the signature camera bar remains largely unchanged, but the glass covering it has been enlarged. The design and camera setup of the Pixel 10 will see changes, but specifics are not detailed in this paragraph. The Pixel 10 Pro and Pixel 10 Pro XL are likely to retain last year's display sizes of 6.3 inches and 6.8 inches respectively. The company may also launch the Pixel Watch 4 and next-gen Pixel Buds 2a alongside the Pixel 10 series. Google takes a jibe at Apple's delayed AI Siri features in the marketing campaign for the Pixel 10 launch.
[1] Google Blog Post: Pixel 10 Launch Announcement
[2] The Verge: Pixel 10 series: Everything you need to know
[3] 9to5Google: Google's Pixel 10 series will feature a foldable model, launching in early September
[4] Android Central: Everything we know about the Google Pixel 10 Pro
[5] Engadget: Google's Pixel 10 Pro Fold could be a game-changer for the company
The Pixel 10 series, which includes the Pixel 10 Pro Fold, will be unveiled on August 20, 2025, featuring innovative technology and design. In addition to smartphones like the Pixel 10 and Pixel 10 Pro, Google will introduce a larger model, the Pixel 10 Pro XL, and a revolutionary foldable model, the Pixel 10 Pro Fold. These gadgets are expected to offer advanced camera setups and enhanced AI-powered photography features.
