Growth of Legatrick videos sustained for multiple years, according to Simpleshow
SimpleShow, a company based in Stuttgart, has been providing explanatory videos in a unique black and white comic style for about five years. With offices in Stuttgart, Berlin, London, New York, and Singapore, the company has grown from a three-person operation to a company with 50 employees.
The company's videos, primarily found on video portals like YouTube and others, are animated using a lego technique and are designed to convey information understandably and effectively in a maximum of three minutes. They are created by combining drawings, voiceovers, and music, with the movement of figures and objects achieved with real hands, not automatic animations.
SimpleShow charges a flat rate of approximately 8,000 euros per three minutes for consultation and production of videos, including complete service and usage rights. The company offers its customers the option to customize desired videos both stylistically and color-wise.
SimpleShow's team includes experts who maintain the quality of its videos for different clients by having their own academy where concept creators and producers are both trained and certified. This ensures that every video produced by SimpleShow is of the highest quality.
SimpleShow's clients include well-known companies such as Microsoft, Mercedes Benz, and Postbank. The videos are used for various purposes, including in-house training, change processes, e-learning, and advertising applications.
The company's founders, Jens Schmelzle, Adrian Thoma, and Kai Blisch, founded SimpleShow GmbH in 2008. SimpleShow generates an annual turnover in the mid-seven-figure range and grows continuously by about 100 percent per year.
SimpleShow's videos are understandable to people of different origins, including illiterates, due to their focus on symbolism instead of text. This makes them highly effective for conveying complex information in a simple and engaging manner.
SimpleShow's competitors include Explainity, HQ Know Motion, infotainweb, and anastrophic, all offering explanatory videos in comic style with lego technique. However, SimpleShow stands out with its familial, open culture that maintains a strong identification with its product and company.
HQ Know Motion challenges SimpleShow directly on its own homepage, offering "more than just a simple show!" But with its focus on quality, customization, and customer satisfaction, SimpleShow continues to be a leader in the explanatory video market.
Audio-visual learners easily absorb the information presented in SimpleShow's videos, making them an effective tool for training and education. The company's videos are also used in change processes and e-learning, demonstrating their versatility and effectiveness.
In conclusion, SimpleShow is a company that offers high-quality explanatory videos in a unique black and white comic style. With its focus on quality, customization, and customer satisfaction, SimpleShow continues to be a leader in the explanatory video market and a valuable resource for businesses and individuals alike.
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