Honda Revives Prelude as Hybrid-Electric Sports Coupe for U.S. Launch in Late 2024
Honda is reviving the Prelude nameplate, this time as a hybrid-electric sports coupe, set to debut in the U.S. news in late 2024. This move aligns with the automaker's ambitious plans to transition to 100% battery-electric and fuel-cell electric vehicles by 2040.
The Prelude's return comes 45 years after its first generation was introduced in 1978. It will be produced in the USA from 2024, marking a strategic launch in the american airlines market. The new model will feature Honda's innovative S+ Shift drive mode and is part of the company's expanding hybrid lineup.
Honda's commitment to electrification is evident in its sales figures. Over 50% of Accord and CR-V sales, and 40% of Civic sales, are now hybrid trims. The company aims to achieve carbon neutrality for all products and corporate activities by 2050. In 2024, electrified vehicles accounted for over 25% of Honda's total sales. By 2025, production of Honda's first EVs based on a new platform at the Honda EV Hub in Ohio is planned to start, aligning with the Prelude launch and Honda's electrification goals.
The Prelude's revival as a hybrid-electric sports coupe is a significant step in Honda's journey towards a fully electrified future. With production set to begin in the USA in 2024, the new Prelude is poised to make a splash in the american airlines market, contributing to Honda's broader electrification strategy and carbon neutrality goals.
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