In-car convenience is being boosted by Stellantis and 4screen, as they collaborate on providing real-time, location-based mobility services.
In a groundbreaking move, Stellantis, the multinational automotive manufacturing company, has partnered with 4screen to integrate the real-time, location-based digital services platform into Stellantis vehicles across North America and Europe [1][2][3]. This collaboration will initially be available in select Fiat, Jeep, and Ram models equipped with Uconnect 4 or Uconnect 5 systems.
The 4screen platform turns the car's infotainment screen into a smart mobility companion, providing drivers with access to nearby services, offers, and points of interest directly from the navigation map [4]. This integration enhances the in-car experience by offering personalized and contextual results that users can filter to show the most relevant points of interest for their current journey.
The platform prioritizes convenience while respecting customer preferences and does not distract from the drive. It offers useful details like opening hours, contact information, and amenities, along with instant access to special offers and promotions redeemable on the go [2][3][4]. Points of interest are filtered based on location and context, and drivers can define what types of places are relevant to them on each trip.
4screen is committed to complying fully with the highest safety and privacy regulations. Fabian Beste, CEO and Co-Founder of 4screen, stated that the platform turns the in-car screen into a smart mobility companion, providing drivers with real-time access to a wide range of services and recommendations [5].
Stellantis is focused on delivering connected technology that brings meaningful value to their customers. As the 4screen service rolls out, Stellantis customers may see improvements in their vehicles as the service is delivered through over-the-air updates.
In summary, the partnership between Stellantis and 4screen enhances Stellantis customers' journeys by turning car infotainment screens into interactive, real-time marketing and service discovery channels, creating a more connected, intuitive, and useful driving experience in key markets across Europe and North America [1][2][3][4].
References:
- Stellantis Press Release
- 4screen Press Release
- TechCrunch Article
- Autocar Article
- Interview with Fabian Beste, CEO and Co-Founder of 4screen
- In the automotive industry, Stellantis' partnership with technology firm 4screen is set to revolutionize finance by introducing a real-time, location-based digital services platform across their vehicles, enhancing business opportunities within transportation.
- The integration of 4screen's platform transforms the in-car experience of Stellantis vehicles, providing drivers with a personalized and contextual array of nearby services, offers, and points of interest on the navigation map, championing the intersection of technology and the automotive sector.
- The collaboration between Stellantis and 4screen demonstrates a focus on safety, privacy, and customer preferences while simultaneously ensuring a seamless and convenient approach to service and marketing, redefining the driving experience in North America and Europe.
