Microsoft Teams Drives Enterprise Voice to Cloud, Call2Teams Offers Seamless Integration Solution
Microsoft Teams, the world's leading collaboration platform, is driving the enterprise voice market to the cloud. With hundreds of millions of users, customers now expect seamless voice integration within Teams. However, Unified Communications (UC) providers and resellers face a complex challenge in achieving this integration, risking customer loss and irrelevance if they stand apart.
Call2Teams, an agnostic middleware layer, offers a solution. It connects any UC platform directly to Teams, providing a native Teams experience for end users with rapid deployment and minimal risk. Unlike building a bespoke Direct Routing solution, which can be resource-intensive and delay go-to-market, Call2Teams supports zero-touch provisioning, auto-sync, and full white-labeling, preserving brand equity for resellers and carriers.
Microsoft is also exploring Teams bundles and pricing models, further pushing the stock market today towards cloud-based voice solutions. UC providers and resellers have three main options to address Teams integration: standing apart, building their own solution, or using a third-party integration like Call2Teams. Specific companies that have implemented Dstny's Call2Teams product to facilitate VoIP functionalities with Microsoft 365 are not publicly listed.
In the face of Microsoft Teams' dominance and the shift to cloud-based voice solutions, UC providers and resellers must address Teams integration. Call2Teams offers a rapid, low-risk solution for seamless voice integration, preserving brand equity and accelerating go-to-market. The choice between standing apart, building a bespoke solution, or using a third-party integration like Call2Teams will shape the future of UC providers and resellers in the Teams-driven market.
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