SEO Educational Programs that Provide Valuable SEO Insights (Free and Paid Options)
In the ever-evolving digital landscape, staying updated with search engine optimisation (SEO) techniques is crucial for any digital marketer. Here's a roundup of some of the most popular and informative SEO courses available in 2025.
Advanced SEO Certification Training by Matt Bailey
This high-value SEO course dives deep into the fundamentals, search engine algorithms, various SEO strategies, and content marketing. With over 280 video lectures divided into 44 sections, it offers an extensive learning experience.
Moz SEO Essentials Certificate Course
Ideal for beginners, this six-part course by Moz provides a solid foundation in SEO. It covers fundamental concepts and offers practical advice to help you get started in the world of SEO.
Semrush Academy's Comprehensive SEO Training
Semrush Academy caters to digital marketers at every level of expertise, offering more than 15 value-packed SEO courses. The Academy, founded by Semrush in 2025, provides both foundational skills and advanced strategies, along with a certificate for every course completed.
SEO Training Masterclass 2025 by Alex Genadinik
This popular and comprehensive paid SEO course on Udemy has over 10,000 ratings and 100,000 students. It offers a comprehensive learning experience, covering everything from keyword research to URL structure for SEO, backlink strategies, local SEO, and more.
HubSpot's SEO Certification Course
Ideal for learning and understanding SEO fundamentals, HubSpot's course consists of 26 videos divided into six modules and takes about four hours to complete. It covers SEO basics, technical and on-page SEO, keyword research, link building, optimising for rich results, and SEO reporting.
Backlinko's SEO Knowledge Base
Created by Aleyda Solis, a respected international SEO consultant, Backlinko isn't technically structured as a course, but it offers a wide breadth of content about every subtype of SEO you can imagine. It provides fundamental and up-to-date SEO knowledge.
LearningSEO.io's Structured SEO Learning Pathway
While not a traditional course, LearningSEO.io offers a structured pathway for learning SEO from the fundamentals and onward. It offers over 400 resources on various SEO topics, including 9 guides about SEO fundamentals alone.
Google SEO Fundamentals Course
Created by the University of California, Davis, and available on Coursera, this course is a great option for SEO beginners. It provides a comprehensive introduction to SEO, covering topics such as keyword research, on-page optimisation, and link building.
Semrush Academy's AI SEO Course (Coming Soon)
In collaboration with the Backlinko team, Semrush Academy is set to launch an AI SEO course. This innovative course promises to provide cutting-edge SEO knowledge and strategies.
Freelance SEO Specialist, Job Seeker, or Agency Builder Courses
Many SEO courses, including the SEO Training Masterclass 2025 by Alex Genadinik and Semrush Academy's comprehensive offering, have dedicated sections to help you become a freelance SEO specialist, get a full-time job, or build an SEO agency.
Upon completion of these courses, you'll earn a certificate of completion, showcasing your newfound SEO skills and knowledge. With these courses, you're well on your way to mastering SEO and staying ahead in the digital marketing game.
Read also:
- MRI Scans in Epilepsy Diagnosis: Function and Revealed Findings
- Hematology specialist and anemia treatment: The role of a hematologist in managing anemia conditions
- A Week in Pixelized Realm: The Transformation of the World in Digital Form
- Enhancing the framework or setup for efficient operation and growth
){kind=link}