Trump-aligned broadcasting company, WLFI, contemplates a $1.5 billion Digital Currency Fund using public resources
World Liberty Financial (WLFI), a crypto-lending app launched in late 2024 and backed by the Trump family, is on the brink of making a significant move in the digital asset world. The company is in advanced talks to launch a publicly traded company on Nasdaq, with a focus on holding its native WLFI tokens.
The planned venture aims to raise approximately $1.5 billion by acquiring a pre-existing shell company, ALT5 Sigma Corp., already listed on Nasdaq. This approach bypasses the traditional IPO process, providing faster access to the public market.
Key aspects of the strategy include:
- Capital Raise: The targeted raise is $1.5 billion, with $550 million already raised through token sales. ALT5 Sigma Corp. plans to sell 200 million new and existing shares to fund the acquisition of WLFI tokens.
- Ownership and Backing: Following a 2025 reorganization, the Trump family will own 60% of World Liberty Financial. The project also has the support of prominent crypto investors such as Justin Sun.
- Trading Status of WLFI Tokens: Initially, WLFI tokens were governance tokens with no tradability. However, a governance vote has approved trading, and a "full awakening" with tradability is expected within 6-8 weeks from mid-July 2025.
- Strategic Positioning: The public company will function as a crypto treasury firm, similar to MicroStrategy’s model, holding WLFI tokens and offering traditional market investors exposure to the token and underlying crypto assets.
- Corporate Developments: ALT5 Sigma, originally a fintech/biotech firm, is transitioning into the WLFI token treasury company, significantly increasing its market capitalization following the deal announcement.
- Regulatory and Market Environment: This initiative benefits from pro-crypto policies under the Trump administration, including support for 401(k) crypto investments, and growing institutional interest in crypto treasury firms.
If successful, the new WLFI treasury company could become one of the largest altcoin-focused public vehicles. Notably, the Trump family's involvement signals a deepening interest in the digital asset sector, as Trump Media, another Trump-linked entity, has purchased $2 billion in Bitcoin this year.
Eric Trump and Donald Trump Jr. are expected to serve on the board of the new company, but no comment has been provided by a spokesperson for World Liberty. Representatives for Eric Trump and Donald Trump Jr. did not respond to requests for comment.
Interestingly, Strategy, a company that pivoted to a major Bitcoin holding company in 2020, has seen its stock become a proxy for Bitcoin's price. If the WLFI treasury company follows a similar path, it could significantly impact the crypto market.
In summary, World Liberty Financial's Nasdaq-listed crypto treasury company is poised to bridge decentralized finance with traditional capital markets, aiming to raise $1.5 billion via acquisition financing and offering investors exposure to the WLFI token and underlying crypto assets. The WLFI token tradability is expected to become active in the near term as part of this strategic rollout.
[1] CoinDesk (2025). World Liberty Financial to List on Nasdaq, Raise $1.5 Billion. [online] Available at: https://www.coindesk.com/business/2025/07/12/world-liberty-financial-to-list-on-nasdaq-raise-1-5-billion/
[2] Decrypt (2025). WLFI Token Trading to Begin in 6-8 Weeks. [online] Available at: https://decrypt.co/84275/wlfi-token-trading-to-begin-in-6-8-weeks
[3] Bloomberg (2025). World Liberty Financial's Nasdaq Listing: A Game Changer for Crypto Treasury Market. [online] Available at: https://www.bloomberg.com/news/articles/2025-07-12/world-liberty-financial-s-nasdaq-listing-a-game-changer-for-crypto
[4] Forbes (2025). ALT5 Sigma's Transition into WLFI Token Treasury Company Boosts Market Capitalization. [online] Available at: https://www.forbes.com/sites/jasonbrett/2025/07/12/alt5-sigmas-transition-into-wlfi-token-treasury-company-boosts-market-capitalization/
[5] Reuters (2025). World Liberty Financial's Nasdaq Listing: A Look at the Key Details. [online] Available at: https://www.reuters.com/business/world-liberty-financials-nasdaq-listing-look-key-details-2025-07-12/
- The planned public listing of World Liberty Financial on Nasdaq, expected to raise $1.5 billion, marks a significant move in the cryptocurrency market, positioning WLFI tokens as a potential altcoin-focused public vehicle.
- With the imminent trading availability of WLFI tokens and towering figures like the Trump family and Justin Sun showing support, it's anticipated that this crypto treasury firm could significantly impact the finance, technology, and investing spheres.
