Wiesbaden serves as a pioneering city in the latest digital initiative spearheaded by both the Federal and Regional governments.
The Press Office of the State Capital Wiesbaden has announced a nationwide digital marketing offensive aimed at improving and streamlining digital services across Germany. This initiative, which is expected to create a proactive, service-oriented, and future-proof administration, will see central basic services such as ePayment, administrative cloud, and collaboration platforms made usable statewide.
Wiesbaden, Kassel, Hattersheim, the Rheingau-Taunus district, the Wetterau district, and the municipality of Heuchelheim have been selected as pilot communities for this program. The overarching goal is to facilitate a faster roll-out of digital services in the state, with Wiesbaden aiming for national standards and consistency in digitalization.
Mayor Christiane Hinninger expressed that this program is a recognition of what has already been achieved in Wiesbaden. She stated, "Our vision is to improve the quality of life instead of waiting time by making services easily accessible." Maral Koohestanian, the responsible department head for Smart City, Europe, and Order, added that this initiative is a great opportunity for Wiesbaden to participate in the digital administration transformation.
The digital marketing offensive focuses on standardizing and streamlining digitalization processes across the nation. End-to-end digitalization of administrative processes is a key goal, with the program aiming to relieve municipalities and benefit citizens with quick, digital solutions. Centralized digital services are part of the digital marketing offensive's objectives, with the program representing a boost towards citizen-centric services, innovative internal processes, and attractive future-proof workplaces.
Citizens can contact the Press Office of the State Capital Wiesbaden with any questions regarding the digital marketing offensive. The press office website for further information is www.wiesbaden.de/pressereferat. The digital marketing offensive is a part of a broader program aimed at improving the efficiency and effectiveness of public services, with Wiesbaden contributing its municipal perspective while consistently putting the needs of citizens at the center.
This digital marketing offensive is a significant step towards a more efficient, digitalized, and citizen-centric administration in Germany. With Wiesbaden leading the way, the nation is poised to reap the benefits of streamlined digital services and a more proactive, service-oriented administration.
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